Gone are the days when selling or purchasing goods required a middleman for mediation. In the information age, buyers can directly contact the sellers and close deals. The success of online portals in the retail sector has validates this business model.
So it comes as no surprise that the same trends are being witnessed in the real estate sector as well. The last decade proved to be the golden age of real estate sector in almost all metropolitan regions. This growth was driven by demand from both corporate and individuals. Cities like Noida, Gurgaon, Chennai, Bangalore, Hyderabad and Pune transformed into major hubs of industrial activity. Delhi and Mumbai were also a part of this transformation.
Then things changed towards the end of the last decade which was marked by economic slowdown across the globe. The after effects of this slowdown were witnessed in many industrial sectors in India. This ripple effect, coupled with political instability, led to the slowdown of the real estate sector.
But this year, the property business has witnessed a revival and the demand has increased in the past many months. It is expected to continue to increase in the years to come.
All sectors across the country have witnessed increase in sales and increment in property value. Whether it is an individual house for sale in Chennai or a plot in Faridabad, demand has surged everywhere.
So if a seller wants to put his/her property on the market, what would be the best way to go about it? Apart from the age old conventional method(of seeking services of an agent for everything), numerous real estate websites are available which vie for users’ attention. But can they fulfil the requirements?
Sellers do not know about the market. They simply know about their properties and expected rates for sales. Unless he/she is in property business, a seller does not know where to source a buyer from. More importantly, a seller does not know how to source the right buyer.
This is where Housing.com comes into picture. This real estate website is dedicated to providing data driven services to consumers. This portal does not merely list the property according to price/geography, structure etc. It uses mathematical analysis to create a profile of a property to ensure that people looking for THAT kind of property are more likely to shortlist it.
The website acts as a bridge between the seller and the buyer. It ensures that all photographic details are accurate- for starters. It goes further to rate the property on a scale of 1 to 10 which is not based on any random assessment. This number is calculated depending on the factors like neighbourhood, surrounding areas and many others My Live Updates.
Apart from such information, the seller also has the opportunity to assess the value of his/her property on housing website. This value too is not driven by people but by data available from the market. It can help a seller negotiate for a better sales price!